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Growth-Driven Website for Low Carbon Materials

Low Carbon Materials

Low Carbon Materials develop sustainable material innovations for the built environment. Their flagship product is a carbon-negative lightweight aggregate for use in construction. In 2022, they became an Earthshot Prize Finalist and raised a £2.9 million investment round. Two of their Co-founders have also been listed as part of the Forbes 30 Under 30 Class of 2023.




UX Design

Web Design

Web Dev

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Launching a new website quickly to replace the ‘coming soon’ page.

Showcasing Low Carbon Materials and its solution in a clear, visual form.

Creating a core piece of LCM’s growing online presence.

Building a modular website that can be modified by the team and expanded as LCM grows


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step 1

Work Samples



The new website launched within a month of the project onboarding meeting. Since the completion of the website, Adopter has been continuously expanding it to meet LCM's ongoing growth.

Additional gains:

  • +354% Search Engine Impressions
  • +202.6% Search Engine Clicks
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In the client's words

Natasha Boulding

CEO & Co-Founder

"During our work together, Adopter successfully kickstarted our online presence by designing and developing LCM’s new website. Thanks to a Growth-Driven Design approach suggested by Matt, the process was quick, efficient and resulted in a great, aesthetic website perfectly matching our brand. After the website’s launch, Adopter further expanded it based on our needs, growing it alongside LCM’s scaling. At the same time, the website is also set up to allow our team to make changes and modifications when necessary."

Dr Natasha Boulding

CEO & Co-Founder

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During our work together

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  • Low Carbon Materials was nominated for the Earthshot Prize.
  • Low Carbon Materials' CEO, Natasha Boulding, was invited to speak at COP26 as a panellist at the Countdown to Planet Zero, Next Gen Debate.
  • Low Carbon Materials was awarded the Innovate UK research grant.
  • Low Carbon Materials became a part of Tech Nation's Net Zero 2.0 cohort.
  • Low Carbon Materials' concrete named as a 'Top 3 game changing product' by Futurebuild.
  • Low Carbon Materials became Innovative Start-up member of the UK Green Building Council.

Could a project like this work for you?

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