New website for Every Action Counts Coalition

Websites

UX Design

Web Design

Web Dev

Goals

Design, develop, and launch a new website for EAC in time for COP27. Create a digital home for the initiative - showcasing members, resources, and encouraging experts to get involved. Keep the site's carbon footprint low, in line with EAC's sustainability focus.

Every Action Counts Coalition (EAC)

Every Action Counts Coalition (EAC) is a global network hosted by the Green Digital Finance Alliance (GDFA) in partnership with NatureFinance. EAC brings together experts and organisations focused on corporate sustainability action, aiming to reach 1 billion green digital champions worldwide.

Climate Finance and Data

Approach

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SEO (Search Engine Optimisation)

We made sure that the website followed SEO (Search Engine Optimisation) best practices to ensure it can be crawled and indexed by search engines (e.g. Google or Bing). We aimed to design it in a way that takes into account the relevant ranking criteria of search engines to support search engine positioning.

Stanford Guidelines for Web Credibility

We used the Stanford Guidelines for Web Credibility, which were developed by the Stanford University Persuasive Technology Lab. They helped ensure the site effectively communicates the company and solution.

Scalability

We created the website using 'building blocks' that make it easy to modify, restructure, and expand. This way, the website can scale alongside the company's growth.

Mobile responsiveness

The website was created to be responsive. Its contents scale to fit the screen size. This ensures they look good and work well on all devices, including smartphones and tablets.

Fast-tracked delivery

To support the delivery of work on a shorter timeline, we fast-tracked and worked on different areas simultaneously.

Onboarding & Site Handover

Following the website launch, we onboarded the team members and equipped them with the ability to modify the site. This included adding articles and publications, editing text, or making other minor modifications.

What we achieved together

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The website launched ahead of COP27. EAC's publication launched in a professional format through the new site. Faster loading than the previous EAC page on the old GDFA website, with a reduced digital carbon footprint.

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In the client's words

photo of Gerrit Sindermann, Director of the Every Action Counts Coalition.

Gerrit Sindermann

Director

"The Adopter team showed a great attitude, fast response times and was an excellent partner for the design and development of the new website for the EAC Coalition. They proactively proposed effective adaptations and delivered great work on a short deadline. We are looking forward to soon continuing working with them on the further development of our website! Can highly recommend Adopter, especially given how pleasant they are to work with!"

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Work Samples

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